Has anyone done more to help small business owners inject personality into their companies than Shopify?
If you answered Bonjoro, we appreciate you saying so but respectfully disagree. The answer is no-one. Since its founding in 2004, Shopify has grown to become one of the biggest and best loved e-commerce platforms out there. It helps hundreds of thousands of merchants sell their products and empowers ordinary people in a way that few pieces of software can claim to do.
But while Shopify has helped to modernise the processes by which things are sold, the forces that drive those purchases remain the same as they’ve been since the earliest barter economies. Buyers want quality, they want to keep to their budget, and they want to feel like they have a relationship with the seller. We can’t have much effect on the quality or price of your product. But we do know a thing or two or relationships.
In e-commerce as in everything else, relationships are stoked and sustained by communication. A heartfelt or unique message (a personalised video thank you, for example) can make the difference between a one-off purchase and a lifelong customer. That’s why when we were drawing up our list of dream integrations, Shopify was at the top of the list.
Today we’re pleased to announce that our Shopify automation is live and ready to use.
Anyone with a Shopify account can connect it with Bonjoro, letting you pull the contact details from new buyers straight into our app whenever you make a sale. You’ll never need to manually type out an email address again. Instead, you can focus on delighting your customers. It’s the way Bonjoro was meant to be used and it will save you the time and energy that is so precious when you’re a SME.
You can learn more about how to set up automations in our introduction to them or just get started here. If you use Shopify and fancy making our developers happy, tweet us @bonjoroapp and tell us how you’re going to be using this feature they’re particularly proud of.''